TED2022 A NEW ERA
A lot has changed since TED last gathered in Vancouver three years ago. We return not for more of the same, wonderful though that was, but to celebrate a new era. Despite the awfulness we’ve lived through, the future beckons with extraordinary possibilities we couldn’t have dreamt of. In medicine, in AI, in clean energy, in the ways we work, the ways we learn, and in the fundamental economic and social systems that underpin everything else.
2024
Engage
Innovate
Amplify
Partnerships with TEDxBrayfordPool leverage everything that makes us stand apart: our global reach and research-based ideas; our live knowledge-sharing conferences and events; our TED Talk style content and format; and our progressive approach to education through storytelling.​
A partnership with TEDxBrayford Pool is truly unique, immersive and meaningful. It has the power to create change, to transform minds and perspectives and to shift cultures within organisations and communities. There are three key things that make this happen:
1/
TEDxBrayfordPool partners engage in an authentic dialogue with our speakers and attendees, who are curated from the worlds of science, design, technology, business, education, and the arts. This is an invitation and an opportunity for your organisation to become a part of TED’s culture of innovation focused on ideas worth spreading.
2/
TEDxBrayfordPool attendees are a unique breed: open-minded, curious, intelligent, and hungry to learn more about the world. Our audience wants to hear ideas from Lincolnshire's most innovative and influential people. We consistently draw the region’s leading thinkers and doers ranging from CEOs and scientists to academics and policymakers.
3/
TEDxBrayfordPool speakers tackle humanity’s toughest questions, answering with innovation, enterprise, and enduring optimism. We seek to highlight ideas that inspire people to change their lives and communities. Our talks have made local and global impact. As a TEDxBrayfordPool partner, you will be part of this mission.
An incredible journey awaits
​
Our goal is to create lasting partnerships with organisations that want to participate in and add depth to the TEDxBrayford Pool experience. ​
​
We work with you to co-create and ensure you are participating in TEDxBrayford Pool in a way that reflects the heart of both our organisations - it’s a great way to:
LAUNCH A BIG IDEA:
Test new ideas with the TEDxBrayford Pool community
— a group of critical thinkers and bold doers.
​
UNVEIL A PRODUCT OR SERVICE:
Build awareness and recognition for a new product or service with an audience of thought leaders.
​
GROW A BRAND IMAGE:
Connect your brand to big ideas, unveil surprises, offer an immersive and engaging experience, and expand your audience.
SPARK CONVERSATION:
Share new content with the TEDxBrayford Pool community and gain insight from early adopters and tech trendsetters.
​
CELEBRATE INNOVATION:
Engage with like-minded people and organisations to celebrate and give support to innovative ideas and bold thinking.
​
ACHIEVE YOUR CSR GOALS:
Cement your place in the community by activating your CSR goals and creating opportunities for people to get involved.
TEDxBrayford Pool Youth 2022
Audience Feedback
​So much space to explore ideas, discuss and collaborate with each other.
Ambitious partnership
targets for a lasting legacy
​
This year our goal is to return fully to the stage show experience we became known for before the pandemic. We’re planning the return of live streaming in order to share content with a larger audience on the day. To achieve this we intend to bring in an external video production team, which will also enable us to improve the quality of our legacy video output.
​
We also plan to make this flagship event our greenest yet by doing away with audience goodie bags - which sadly last year mainly ended up in the bins around the venue. We will also be working with MySquareMetre to offset our carbon footprint.
​
This year presents our most ambitious budget targets to date. With extended events and increased focus on quality come increased costs. We need to raise £15,500.00 to achieve our full programme. We've broken this into a core and stretch budget.
Core Target
Venues
£4,000.00
Production
£3,000.00
Stage Design
£3,000.00
Filming inc. Live Stream
£2,500.00
Marketing
£2,000.00
Core Total
£11,500.00
Stretch Target
Short Film Competition
£1,500.00
Speaker Enrichment
£2,500.00
Stretch Total
£4,000.00
Mitigating costs
& building community
​
Funding TEDxBrayford Pool is achieved entirely through ticket sales, financial and in-kind partnerships. We realise that our financial targets for this year are ambitious to say the least. As a not-for-profit volunteer-led and organised community project, we try to mitigate these financial costs through in-kind donations. Every donation of goods or services helps reduce the financial burden of the series.
​
For example: Lincoln Minster School donated the use of the Harper Building on their Senior School Campus to enable us to run our TEDxAdventure activities for TEDxBrayford Pool Youth 2022. Their amazing in-kind donation, equivalent to £1,000.00, helped dramatically reduce our venue costs and overall financial target.
​
We seek to develop as meaningful a relationship with our in-kind partners as we do with our financial partners. Ultimately, creating the TEDxBrayford Pool environment is about more than just numbers. Whether it’s goods and services donated for free or reduced rates, every little bit helps to build this incredible community of ideas worth spreading.
Unlocking stretch target
partner benefits
​
Some 2023 partnership benefits will be locked until we achieve our stretch goals. We want you to advocate to others to unlock these.
​
With an increasing global focus on TEDxBrayford Pool following our success in 2022 and increased venue and production costs, we’ve made the conscious decision to focus our core budget on creating the best possible legacy outputs for our speaker, performer and partners. We realise that the better the production quality, the more people will engage with those ideas from our stage and your brand.
​
As a result, we’ve chosen to lock certain partner package benefits into our stretch budget goal. This is to encourage partners to advocate for TEDxBrayford Pool with other potential partners; as we continue to build this incredible community of thinkers and doers within Lincoln, we need to bring more people to the table in order to make this series of events as sustainable as possible.
​
Whilst we are confident that we can achieve our full budget this gives us a failsafe just in case and allows us to make sure that no matter what, we’re showcasing Lincoln and Lincolnshire in the best possible light.
Chief Constable (Retired) Bill Skelly
Lincolnshire Police
Partner feedback 2018
As a huge supporter of the TED culture and ethos having a TEDx here in Lincoln is so inspiring.
Presentation Partner:
We're looking for four presentation partners to help underwrite the costs of our most ambitious flagship TEDxBrayford Pool event yet!
​
In exchange for a £2,000.00 buy-in you'll receive the following benefits:
CORE BENEFITS:
​
-
2x tickets for our flagship TEDxBrayford Pool event + discounted additional tickets.
-
Logo on all of our talk videos recorded this year.
-
Presentation Partner listing on TEDxBrayfordPool.com
-
Presentation Partner listing in the TEDxBrayford Pool programme.
-
Acknowledgement from the stage during each recorded session.
+
-
The opportunity to co-create a workshop or experience with our curation team that will enhance your profile and the audience experience at our flagship TEDxBrayford Pool event.
STRETCH BENEFITS: These benefits are unlocked upon reaching our full budget target for 2024
​​
-
2x EXCLUSIVE tickets for our Speaker Dinner the week before our flagship event and an invitation to lead a toast.
-
Sponsorship of a Short Community Film at our flagship
Experience Partner:
We're looking for four experience partners to help us engage our audience through our programme of offstage activities at TEDxBrayford Pool.
​​
In exchange for a £1,500.00 buy-in you'll receive the following benefits:
CORE BENEFITS:
​
-
2x tickets for our flagship TEDxBrayford Pool event + discounted additional tickets.
-
Logo prominently displayed in the breakout areas.
-
Acknowledgement from the breakout session host of your contribution to enhancing the audience's offstage experience.
-
Experience Partner listing on TEDxBrayfordPool.com
-
Experience Partner listing in the TEDxBrayford Pool programme.
​
​​STRETCH BENEFITS: These benefits are unlocked upon reaching our full budget target for 2024
​
-
Logo on all of our talk videos recorded this year.
-
2x EXCLUSIVE tickets for our Speaker Dinner the week before our flagship event.
Event Partner:
We're looking for twelve event partners to help us underwrite the production costs of our flagship TEDxBrayford Pool event in October 2024.
​​
In exchange for a £500.00 buy-in you'll receive the following benefits:
CORE BENEFITS:
​
-
2x tickets for our flagship TEDxBrayford Pool event + discounted additional tickets.
-
Event Partner listing on TEDxBrayfordPool.com
-
Event Partner listing in the TEDxBrayford Pool programme.
​STRETCH BENEFITS: These benefits are unlocked upon reaching our full budget target for 2023
​
-
1x EXCLUSIVE tickets for our Speaker Dinner the week before our flagship event.
2024 Partners:
VENUE
PRESENTATION
EXPERIENCE
PRODUCTION
EVENT
Previous Partners:
2017 PARTNERS:
The Collection ​
Allen Signs
University of Lincoln
FCM Publishing
Salted Orange Food Co
Stokes
Bishop Grosseteste University
Krimson
Lincolnshire Police
Lincoln Science & Innovation Park
cultural solutions UK
Lincoln Drill Hall
Academy for Chief Executives
Carter Harris
George Creative
Ultimate Print
Loveli
Alba Associates
Connie Doull Photography
Glimmer Candle Boutique
Siren Radio
1215.today
Lincolnshire County Council
City of Lincoln Council
Creative Rebel CIC
2018 PARTNERS:
Krimson
University of Lincoln
Lincoln College Group
Cursor
First Media
Knapton Wright
Social Change UK
Newland Partners
Lincolnshire Police
Siren Radio
Lincoln Drill Hall
Lincoln Tea & Coffee
Creative Rebel CIC
Stonebow Media
Lincoln Minster School
Mansions of the Future
Think2Speak CIC
Elanor Glanville Centre
2019 PARTNERS:
Branston Ltd
Centre 4 Culture & Creativity
Lincolnshire Police
Lincoln Minster School
Stokes
The Engine Shed
University of Lincoln
University of Lincoln SU
Mint Lane Cafe CIC
Creative Rebel CIC
Krimson
Stonebow Media
Cookie Doodle Doo
Newland Partners
Lincoln College Group
166 Photograph
Bishop Grosseteste University
LORIC
Mansion of the Future
​
​
2021 PARTNERS:
Lincoln Minster School
Collab
Creative Rebel CIC
Lincoln College Group
166 Photograph
3° of Innovation
Stonebow Media
Rewind Hire
LORIC
Bishop Grosseteste University
OutBritain
2022 PARTNERS:
Gusto Group
Lincoln Science & Innovation Park
Lincolnshire Police
University of Lincoln
Social Change UK
Newland Partners
Branston Ltd
Lincoln Minster School
Creative Rebel CIC
Lincoln College Group
Sophie Lavendar Photography
3° of Innovation
Stonebow Media
eComOne & SEO Traffic Lab
Fortis Therapy
The Engine Shed
LIAT, LAR & AgriForward
Mosaic Digital Hub
Vitmi
Lincoln Tea & Coffee
Fraser Pearson Productions
2023 PARTNERS:
DELTA Events
Gusto Group
Lincoln Science & Innovation Park
University of Lincoln
Bev Thorogood Coaching
Cursor
New Media Lincs
Creative Rebel CIC
The Engine Shed
The Lincoln Policy Hub
Lincoln Student's Union
Lincoln FREE Walking Tours
Mosaic
MyLocal Lincolnshire
My Square Metre
Shine A Spotlight
Siren Radio
Sophie Lavender Photography
Southside Lincoln